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Free shipping has long been one of the most powerful tools in e-commerce, enticing customers to complete purchases, reduce cart abandonment, and drive loyalty. Yet in 2025, many brands are facing a tough question: should you keep offering free shipping, and if so, how can you afford it without hurting your margins?

With increasingly diverse SKU portfolios and growing customer demand for rapid delivery, traditional shipping models are no longer enough. That’s why we emphasize the power of transloading for SKU consolidation.

With numerous shipping options available, selecting the most cost-effective methods can significantly impact your bottom line. At Advanced International Freight, we've identified the top five shipping options to consider to help you optimize your shipping expenses in 2025.

The last-mile delivery problem refers to the inefficiencies, high costs, and unpredictable variables involved in delivering goods from a fulfillment center or final distribution point to the end customer.

With the new year on the horizon, UPS, FedEx, and the United States Postal Service (USPS) have announced their annual general rate...